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patrocinio individual
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Resultados de la busqueda patrocinio individual

El patrocinio individual


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El patrocinio individual es muy común en el patrocinio deportivo. En otros tipos de patrocinio es mucho menos común. Pero en realidad, una de las prácticas más antiguas es el mecenazgo individual, en artistas y otro tipo de artes. Y de esta tradición aún queda el residuo de las becas. ¿Qué ocurre cuando ninguna institución/ONG puede actuar en ciertas zonas? ¿Existen todavía mecenas dispuestos a ayudar a personas sin recursos?

Navegando en facebook, encontré el grupo de Global Giving y en él, el post de Patric, un usuario sudafricano que nos contaba la historia de Melanie, una niña a la que él ha estado patrocinando para que pueda avanzar en sus estudios y la cual necesita un poco más de apoyo económico para acabar sus estudios secundarios.

Otra experiencia personal, me hizo conocer la historia de la familia Candela Rodríguez, que cada curso escogía una persona sin recursos de su misma localidad o comarca y le costeaba sus estudios universitarios. La familia lo mantuvo en secreto hasta que, tras varias generaciones, todo el mundo se hizo eco. Desde hace un par de años y gracias a una alianza de la CAM con la familia, se ha convertido en un programa de becas regulado, que son más frecuentes que el mecenazgo individual, particular-particular.

¿Pero que empuja a un particular a ayudar a otro sin esperar nada a cambio; sin esperar, como las empresas, ningún retorno de la inversión? Tal vez la solidaridad aún no ha muerto.

¿Por qué son tan poco abundantes los programas de becas de iniciativas privadas? Hace un tiempo os hablábamos de la becas Universia-Fernando Alonso, pero en realidad, son las expceciones más que la regla. ¿Es el Estado el único que tiene que acarrear con la tarea del soporte económico educativo?¿Deberían ampliarse las becas públicas, las privadas, ambas?

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